• Developing a business strategy.  
  • 'Best-in-class' operational standards.
  • Sales and Marketing disciplines.
  • How to engage retailers and shoppers.
  • On-going sales performance management.

Duration:  2 consecutive evenings

and 6 hours of individual consulting.**

Time: 17.30 to 21.30 

Venue: please enquire for next availability.

Price per person: £190.00 +VAT* 

Benefit to: new business start-ups,

new businesses in growth.


A programme for all commercial employees on the techniques, processes and behaviours required to successfully sell

and negotiate with retailers

and suppliers. 

NEW - THE BUSINESS 'BOOT CAMP' 

   * Prices include all course materials and a buffet lunch or dinner. We are happy to provide company specific and group booking discounts where possible.

**  Complimentary consulting and mentoring is subject to status.  

SME BUSINESS BUILDING

We take your 'high potential' managers from all disciplines

and give them the commercial 

skills, behaviours and courage  

required to lead organisations.


  • The sales planning process.  
  • Building the selling story. 
  • How to sell to different personalities. 
  • How to hear what is not said.
  • How to get a collaborative result.
  • Selling metrics and scorecards.

Duration:  6 week programme

and 3 months individual mentoring.**

Time: 17.30 to 21.30 - 1 evening per week 

Venue:  please enquire for next availability.

Price per person: £920.00 +VAT* 

Benefit to: entry level managers who

have been identified as high potential. 


  •  The behaviours of 'Leaders'.
  • Senior level commercial disciplines.
  • Transitioning from a manager to a leader.
  • The courage required to lead.

       The programme includes lectures, actual case studies,

          group activity, scenario role playing and industry expert

          speakers.     

  • How to get cost effective data.
  • How to extract meaningful insights.
  • How to present data and make it relevant to your audience. 
  • How to make data and research                  actionable.

A programme for manufacturers and retailers on the effective use of Category Management and buying disciplines to grow sales. 

EMAIL   

DATA AND INSIGHT  ANALYSIS

WE DEVELOP  YOUR TEAMS

  • Understanding the buying process.
  • What is Category Management?
  • Understanding the shopper dynamics.
  • Using Category Management to grow sales. 
  • Using category data to develop insights.

CALL   +44 (0)1624 878808

Information on our training programmes can be found below.


We provide practical training on sales and retail disciplines by using real case studies and 

'best-in-class' examples. 


For more information please call +44 (0)1624 878808 or

complete the form on the right. 

Specifically designed for

start-up and small businesses

on the commercial skills required to launch products

and services and grow sales. 

How to get quantitative and 

qualitative data to develop actionable insights to support your sales, retail and shopper strategy. 

We develop your employees with

bespoke commercial training and

performance mentoring.

Duration: 1 day  

Time: 09.30 to 16.30

Venue: please enquire for next availability.

Price per person: £240.00 +VAT*

Benefit to: sales people, buyers,

trade marketing, retail analysts, 

commercial management.


SALES AND CUSTOMER SERVICE

information@thedeacanpartnership.com

BUYING AND CATEGORY MANAGEMENT

Duration: 1 day     

Time:  09.30 to 16.30

Venue:  please enquire for next availability.

Price per person: £240.00 +VAT*

Benefit to: sales people, retail analysts,

trade & category marketing, buyers,

commercial management.



Duration:  1 day 

Time:  09.30 to 16.30

Venue:  please enquire for next availability. 

Price per person:  £240.00 + VAT* 

Benefit to: existing and new sales people, buyers, commercial

management, retail managers.